Section ID: 17 | Section Title: Privacy | Page Title: Privacy Policy | Banner: | menu order: 1
French ID: 404
English ID:
Nature's Bounty Canada | Privacy Policy

Privacy Policy

Last Updated:  May 17, 2018

This Privacy Policy describes how The Nature's Bounty Co. and of its subsidiaries including, without limitation, American Health Inc., Balance Bar Company, Best Bar Ever, Inc., Dr. Organic Limited, The Ester-C Company, Home Health Products, LLC, Met-Rx Substrate Technology, Inc., Nature’s Bounty (NY) Inc., Puritan’s Pride Inc., Rexall Sundown, Inc., Solgar, Inc., United States Nutrition, Inc., and Vita Health Products, Inc. (collectively the “Company”, “we”, “us”) collect, use and disclose personal information about you. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information. Those living in the EU should also click here to view additional information about how we collect and use your personal information in compliance with EU data protection laws. Please take a moment to review the terms of our Privacy Policy.

For the purposes of this policy, “personal information“ means information that either identifies you on its face, or ties you to other information that, in combination, identifies you. It is possible that third parties may be able to personally identify you by other means, including by associating facially anonymous information about your Internet activity with other records.

If you have questions about this policy or how we treat your personal information, you should contact The Nature's Bounty Co. Legal Department at privacy@nbty.com or at Nature's Bounty Co., Attn: Legal Department, 2100 Smithtown Avenue, Ronkonkoma, New York 11779

Personal Information We Collect

Depending on how we interact with you, we may collect, use, store and transfer different types of personal information about you. This includes:


Information Collected from Individuals Outside the United States


How We Collect Information About You

We collect information from you and about you in different ways.

How We Use Your Information

We use your personal information for the following purposes:


Public Forums

Our Services offer publicly accessible blogs, community forums or reviews. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at info@nbty.com. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Information We Share

Internal Third Parties. We are affiliated with a number of other health and wellness brands, including but not limited to American Health®, Balance®, Body Fortress®, Ester-C®, Everclen, Nature's Origin®, Met-Rx®, Nature's Bounty®, Pure Protein®, Solgar®, Sundown® Naturals, Sundown® Naturals Kids, Good ‘N Natural®, Home Health, Natural Wealth®, Flex-A-Min®, Osteo-Bi-Flex®, The Best Bar Ever®, Puritan's Pride®, Sisu®, and Organic Doctor®, all under The Nature's Bounty Co. umbrella. Our affiliates may share your personal information among themselves for legal purposes as well as to send you promotions, sales and offers, and newsletters [that you have indicated interest in]. Visitors from the EU may click here to learn more about how we handle personal information in compliance with EU data protection laws.

External Third Parties. We will only share your personal information with external third parties in the following limited circumstances:

We Provide You Choices

You can subscribe to receive marketing offers or solicitations from us through email by clicking here or emailing info@nbty.com. If you prefer not to receive marketing emails from us, please click here or contact us at info@nbty.com. Please note that these requests may take up to 10 days to be effective.

Please note that your request not to receive unsolicited commercial emails from us will not apply to messages that you request or that are not of a marketing nature. For example, we may contact you concerning any purchases you have made with us even if you opt out of receiving unsolicited commercial messages.

If you have established a user account in connection with one of our Services, you may be able to review and request changes to some information that the Company maintains about you through your account settings or by contacting us at info@nbty.com. We will respond to your request for access within 30 days. Upon request we will provide you with information about whether we hold any of your personal information.

Visitors from the EU may refer here for further information about your specific rights in relation to the personal information we hold about you.


Data Retention

We will only retain your personal information for as long as necessary (generally 7 years) to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements we are subject to, as well as to resolve disputes, and enforce our agreements. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at info@nbty.com. Visitors from the EU may click here to find out more about data retention and the specific rights you have in relation to your personal information we use.

California Residents

If you are a California resident, you may request, up to one time each year, information about our sharing of personal information about you with third parties for the third parties' direct marketing purposes. In this regard, our policy is that we will not share personal information about you with third parties for their direct marketing purposes if you instruct us not to do so.

You can tell us your preference or make a request for information about our practices by contacting us at privacy@nbty.com or writing to us at:

Legal Department
2100 Smithtown Avenue
Ronkonkoma, New York 11779

Third Party Websites

Our Services may provide links to websites operated by third parties for your convenience and information. All of these websites and applications operate independently from us, and we do not control their privacy practices. We encourage you to review the privacy policies of any third-party websites and applications that you use to better understand their privacy practices.

How We Protect Personal Information

We maintain reasonable security procedures to help protect against loss, misuse or unauthorized access, disclosure, alteration or destruction of the information you provide through our Services. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

Among other safeguards, we use Secure Sockets Layer ("SSL") technology to help protect transmissions over the internet of your payment card data.

Unfortunately, no data transmission over the internet or stored on a server can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your personal information. If you prefer not to transmit your credit card number over the internet, you can contact us using the toll-free number listed on the website from which you want to order. If you have any questions regarding security, you can contact us at info@nbty.com.

Cookies and Tracking

We and our partners use cookies or similar technologies to analyze trends, administer the website, track users' movements around the website, and to gather demographic information about our user base as a whole. Visitors from the EU may click here for additional information about cookies.

You may be able to disable cookies by changing a setting in your web browser. Please note, however, that without cookies you may not be able to take full advantage of all the Services features. Please note we do not currently support any browser based Do Not Track (DNT) settings or participate in any DNT frameworks, and we do not assign any meaning to any potential DNT track signals you may send or alter any of our data collection or use practices in response to such signals.

If you wish to not have your browsing information used for the purpose of serving you ads, you may opt-out by clicking here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

Our Services include Social Media features, such as the Facebook Like button. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social Media features are either hosted by a third party or hosted directly on our Services. Your interactions with these features are governed by the privacy policy of the company providing it.

Updates to Our Privacy Policy

We reserve the right to modify the Privacy Policy at any time. If we do this, we will post the changes on this page and will indicate at the top of this page the date those terms will be effective. We will give you advance notice of any substantive changes by email where possible, but reserve the right to make such modifications immediately if required. It is your responsibility to check to determine if there have been changes to the Privacy Policy and to review such changes.

Children's Privacy

Our Services are not directed to persons under the age of 18, or under the legal age of majority (whichever is greater). We do not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact us via the contact details listed below. If we become aware that a child under 13 has provided us with Personal Information, we will delete such information from our files.

Information Collected from Individuals in the European Union

Your Rights. Under the European Union General Data Protection Regulation, you have certain rights regarding your personal information:


If you would like to exercise any of your rights described above and submit a request, click here or contact info@nbty.com. We will respond to all legitimate requests within one month. We may sometimes request additional information from you. Please note that we may not be able to fulfill your request under certain circumstances, such as when it is necessary to keep your information to complete an order or meet a legal obligation. If we cannot fulfill the request, we will notify you of the reasons why.

If you disagree with our resolution of your request, you have the right to make a complaint to the supervisory authority in your country. You may also seek to enforce this right through a judicial remedy.

Health Information. We are required by law to maintain records of our customers who report adverse reactions to our dietary supplement products. We ask for your explicit consent before collecting any information about your health or medical conditions. We will use this information only for the purposes of meeting our regulatory and legal obligations [and will not share it with any third parties]. You may withdraw your consent at any time by contacting us as described above.

Data Breaches. Please note that we have put in place procedures to deal with any suspected personal data breach. We will notify you and any applicable EU data protection supervisory authority of a breach where we are legally required to do so.

Sharing of Information Between Nature's Bounty Affiliates. The affiliated wellness and health brands under the Nature's Bounty umbrella, including but not limited to American Health®, Balance®, Body Fortress®, Ester-C®, Everclen, Nature's Origin®, Met-Rx®, Nature's Bounty®, Pure Protein®, Solgar®, Sundown® Naturals, Sundown® Naturals Kids, Good ‘N Natural®, Home Health, Natural Wealth®, Flex-A-Min®, Osteo-Bi-Flex®, The Best Bar Ever®, Puritan's Pride®, Sisu®, and Organic Doctor®, may share your personal information among themselves to comply with legal obligations and for marketing purposes. The subsidiary that collects your personal information will not share your personal information with other affiliates for marketing purposes unless you have consented to the sharing of your information or you have indicated interest in receiving communications from another affiliate. You may withdraw consent at any time by contacting us as described above.

Cookies and Tracking Technologies. We and our partners use cookies or similar technologies to analyze trends, administer the website, track users' movements around the website, and to gather demographic information about our user base as a whole. The chart below explains the different types of cookies and tracking technologies and what we use them for:

Cookie/Tracking TechnologyNamePurpose
Cookie preference Notification_cookieconsent
GDPRCookieConsent
Where you indicate a preference about cookies on our websites, this cookie will be used to remember your choice.
Security cookies n/a We use these cookies to protect our legitimate interests in providing a secure shopping experience and protecting the data we hold.
Functionality cookies ps-uid
BVImplmain_site
BVBRANDID
BVBRANDSID
We use these cookies to advance our legitimate interests in running a user-friendly website. These recognize you when you return to the website. For example, they help us show user reviews and where to buy our products.
Google Analytics/HotJar _ga
_gid
_gat_
_hjIncludedInSample
We use these cookies to advance our legitimate interests in gaining insight into how our users are interacting with our websites. These cookies are used to analyze data pertaining to our web traffic.
Add cookies _uetsid
__atuvc
__atuvs
DSID
IDE
fr
TLTSID
TLTUID
We use these cookies to advance our legitimate interests in marketing relevant products to our customers. These cookies are used by our third-party ad network to adapt ads to users, improve campaign effectiveness.
Web beacons __utma
__utmc
__utmz
__utmt
__utmb
We use these cookies to advance our legitimate interests in providing relevant marketing communications. We include web beacons in emails or newsletters to determine whether messages have been opened and identify the IP address of the computer on which they were opened. This information helps us customize the services we offer and measure the overall effectiveness of our online content and the products and services we offer. Web beacons also allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party.

If you wish to not have your browsing information used for the purpose of serving you ads, you may alter your advertising preferences here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

Marketing and Promotions. If you have indicated that you would like to receive marketing communications from us, we may use your personal information, including your order history, the marketing preferences you tell us about, and the feedback you send us, to build a profile about you and tailor the promotions we send to you. For example, if you sign up to receive promotions from us, and we see you place an order for the same vitamins every month, we may send you special coupons for those vitamins on your birthday. If you have questions about how we use your personal information to tailor the promotions you receive, please click here or contact us at info@nbty.com. If you would like to change your marketing preferences or would no longer like to receive marketing communications from us, contact us at the email address above.

Data Retention. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

EU-U.S. and Swiss-U.S. Privacy Shield

The Company participates in and has certified compliance with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. The Company is committed to subjecting all personal data received from European Union (EU) member countries and Switzerland, respectively, in reliance on each Privacy Shield Framework, to the Framework's applicable Principles. To learn more about the Privacy Shield Frameworks, and to view our certifications, visit the U.S. Department of Commerce's Privacy Shield List here.

Under each Privacy Shield Framework, the Company is responsible for the processing of personal data it receives and subsequently transfers to a third party acting as an agent on its behalf when our agent processes such personal information in a manner inconsistent with the Privacy Shield Principles, unless the Company is not responsible for the event giving rise to the damage. The Company complies with the Privacy Shield Principles for all onward transfers of personal data from the EU and Switzerland, including the onward transfer liability provisions.

With respect to personal data received or transferred pursuant to each of the Privacy Shield Framework, the Company is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request or privacy@nbty.com.

Under certain conditions, more fully described on the Privacy Shield website here, you may invoke binding arbitration after other dispute resolution procedures have been exhausted.

How to Contact Us

If you have any questions or comments about this Privacy Policy, or if you would like us to update information we have about you or your preferences, please contact us by:

Email: privacy@nbty.com
Mail:
Nature’s Bounty Co.
Legal Department
2100 Smithtown Avenue
Ronkonoma, New York 11779